PRIVACYPOLICY

1. About This Privacy Policy

JSQUARE Digital Marketing Private Limited respects the privacy of individuals who interact with us through our website, digital platforms, communication channels, business activities, recruitment processes, events, campaigns and services.

This Privacy Policy explains how JSQUARE may collect, receive, use, store, share, protect and otherwise process personal information. We may collect personal information from you when you:

• Visit or use our website, or submit information through our website or online forms.
• Contact us with enquiries, or communicate with us through email, telephone or WhatsApp.
• Interact with our social-media pages or enquire about our services.
• Become, or communicate with us as, a client, customer or business contact.
• Participate in our campaigns, events or other activities.
• Apply for employment or internships.
• Communicate with our customer-support or business teams, or otherwise voluntarily provide personal information to us.

The purpose of this Privacy Policy is to provide clear information about how personal information is handled by JSQUARE.

This Privacy Policy is intended to be read together with any specific privacy notice, consent notice, service agreement, client agreement or other terms that may apply to a particular interaction or service.

2. Company Information

JSQUARE Digital Marketing Private Limited (“JSQUARE”, “we”, “us” or “our”) is a company incorporated under the provisions of the Companies Act, 2013.

• Corporate Identification Number (CIN): U62099KA2026PTC213866
• Permanent Account Number (PAN): AAHCJ2153R
• Goods and Services Tax Identification Number (GSTIN): 29AAHCJ2153R1ZX

Registered office:

JSQUARE is a creative and digital marketing agency and IT solutions company based in Mangalore, Karnataka, serving clients in India and international markets.

For processing covered by applicable Indian data-protection law, JSQUARE may act as a Data Fiduciary where it determines the purpose and means of processing personal data.

Where JSQUARE processes personal information on behalf of a client, the roles and responsibilities of JSQUARE and the client may differ depending on the service, contract and applicable law.

3. Company Background

JSQUARE Digital Marketing Private Limited is a growing creative, digital marketing and technology company.

The company works in areas including digital marketing, branding, creative production, software and technology solutions, customer support, advertising, media and related business services, with a focus on social-media content, brand films, advertisements, digital campaigns and IT solutions for clients in India and international markets.

The company also provides internship and employment opportunities across different professional and technical areas and promotes a collaborative, learning-oriented working environment.

This section is included to identify the organisation behind this Privacy Policy. Company profile, leadership and service descriptions are not intended to replace the privacy provisions contained in this document.

4. Leadership and Management

JSQUARE’s key leadership position is held by:

• Muneeruddeen – Managing Director (MD)

5. Our Team

JSQUARE operates through various teams and departments responsible for different areas of our business, including human resources, finance and accounts, brand and content, web and software development, social media, UI/UX, graphic design, customer support, video and creative production, generative/VFX-related creative work, and other operational, administrative and business functions.

JSQUARE does not treat the publication of team information in its company profile as authorisation to disclose private employee information. Personal employee information is handled internally for legitimate employment, administrative and business purposes and in accordance with applicable law and company policies.

6. Our Services

Depending on the service engagement, JSQUARE may provide services including:

• Digital marketing – social-media marketing, digital campaigns, online advertising, content marketing, search marketing, and marketing strategy and consultancy.
• Web, mobile and e-commerce – website development, web applications, mobile applications, e-commerce solutions and other technology solutions.
• Branding and design – brand identity, graphic design, creative design, brand communication and UI/UX.
• Print and advertising – advertising materials, print-related creative work, promotional materials and marketing communication.
• Creative production – photography, videography, video editing, brand films, creative content and social-media content.
• Software and AI solutions – software development, AI-related solutions, automation and digital tools.
• IT and cybersecurity – IT-related services, technology support and security-related solutions where applicable.
• Business consulting and growth – business development support, marketing consultation, growth-related services and digital strategy.
• Events, media and PR – events and campaigns, media-related services, public relations and brand activation.
• Customer support – customer communication, support services and client-support activities.

The exact services provided to any individual or business may vary depending on the applicable service agreement, proposal, project requirements and agreed scope of work.

7. Clients and Business Relationships

JSQUARE may interact with a wide range of individuals, businesses, organisations, brands, vendors, service providers, professional partners, prospective customers and other business contacts. Our business relationships may include:

Information relating to our clients, vendors, business partners, professional contacts and other business relationships is handled with appropriate confidentiality and is used only for legitimate business purposes and in accordance with applicable contractual, regulatory and legal requirements.

8. Scope of This Privacy Policy

This Privacy Policy may apply to personal information collected through or in connection with channels and interactions operated, managed or used by JSQUARE, including:

• JSQUARE’s website, contact forms, enquiry forms and lead-generation forms.
• Email, telephone calls and WhatsApp communications.
• Social-media communications, Facebook and Instagram interactions, and Meta-related lead-generation activities.
• Recruitment and career applications.
• Client onboarding and service enquiries.
• Events, campaigns and customer-support interactions.
• Business communications, digital services operated by JSQUARE, and any other channels through which JSQUARE lawfully receives personal information.

The type and extent of personal information collected may vary depending on the nature of the interaction, the services or activities involved, the communication channel used and the information voluntarily provided by the individual.

9. Personal Information We May Collect

JSQUARE may collect only the information reasonably required for the relevant purpose, subject to applicable law.

10. How We Collect Personal Information

JSQUARE may collect personal information from various sources, depending on the nature of the interaction and the services or activities involved, including:

• Information provided directly by individuals.
• Website forms, contact forms and lead-generation forms.
• Email, telephone and WhatsApp communications.
• Facebook or Instagram interactions, and Meta lead forms where used.
• Recruitment applications and client onboarding processes.
• Events, campaigns and customer-support interactions.
• Cookies and analytics tools where implemented, and advertising platforms where applicable.
• Other lawful business interactions through which personal information is provided to or collected by JSQUARE.

We may also receive information from clients, business partners, service providers or other persons where such sharing is lawful and necessary for a stated business purpose.

11. Purposes for Which We Use Personal Information

JSQUARE may use personal information for legitimate business purposes, including to:

• Respond to enquiries and contact prospective customers.
• Understand project and business requirements, and prepare quotations and proposals.
• Provide requested services, communicate with clients, provide customer support and manage business relationships.
• Deliver digital marketing services, manage campaigns and service requests, and conduct events and promotional activities.
• Manage recruitment, internship, employment and other professional processes.
• Improve our website, services and digital platforms, understand website usage and conduct analytics, where applicable.
• Carry out marketing and advertising activities where permitted by applicable law.
• Maintain business and financial records.
• Prevent misuse, fraud or security incidents, and protect our systems, networks and business interests.
• Comply with legal and regulatory requirements and respond to lawful requests from government or other authorised authorities.
• Resolve complaints and disputes.
• Perform any other purposes communicated at the time of collection or otherwise permitted by applicable law.

12. Legal Basis / Permitted Grounds for Processing

JSQUARE will process personal information only where there is an appropriate legal basis, consent, lawful purpose or other permitted ground under applicable law. Depending on the circumstances, processing may be based on:

The exact legal basis or ground applicable to a particular processing activity will depend on the circumstances and applicable law.

13. Consent

Where consent is required, JSQUARE will seek consent in an appropriate and understandable manner.

The consent mechanism used may explain what personal information is being collected, the purpose for which it is being collected, how it may be used and, where applicable, whether it may be shared with relevant third parties. It may also explain how an individual can withdraw their consent and how they can contact JSQUARE regarding privacy-related questions, concerns or requests.

Where applicable, withdrawal of consent will not affect processing that was lawfully carried out before withdrawal.

Where a particular service cannot be provided without information that is necessary for that service, withdrawal may affect JSQUARE’s ability to continue providing that service, subject to applicable law and contractual obligations.

14. WhatsApp Communications

JSQUARE may use WhatsApp as a communication channel where applicable. Individuals may contact us through WhatsApp to make service enquiries, obtain customer support, communicate about business matters or ongoing projects, coordinate appointments or other activities, receive or provide campaign-related communication, and for other legitimate business interactions.

Information shared through WhatsApp may be used by JSQUARE for the purpose for which it was provided and for related legitimate business purposes, subject to applicable law and the terms of the relevant WhatsApp service.

Where the WhatsApp Business Platform, WhatsApp Business tools or Meta infrastructure are used, processing may also involve WhatsApp/Meta systems and relevant service providers.

JSQUARE will handle information received through WhatsApp in accordance with applicable law and this Privacy Policy.

15. Meta, Facebook and Instagram

JSQUARE may use or interact with Meta platforms, products and business tools where applicable, including Meta Business Suite, Facebook, Instagram, Meta Lead Ads, the WhatsApp Business Platform, Meta advertising services, Meta Pixel or similar technologies, and other Meta business tools.

For example, where a person submits a lead form through a Meta platform, JSQUARE may receive the information that the person voluntarily provides through that form, such as name, contact information, business details or enquiry information.

Such information may be used to respond to the enquiry, contact the individual, understand the services requested, provide quotations or proposals, provide the requested services, and manage any resulting business relationship with the individual or their organisation.

Meta’s own privacy practices may also apply to information processed by Meta on its platforms. Users should review Meta’s applicable privacy notices for information regarding processing carried out directly by Meta.

16. Cookies and Tracking Technologies

JSQUARE’s website may use cookies or similar technologies where required for website operation, security, functionality, analytics or other legitimate purposes. Depending on actual implementation, these may include:

JSQUARE will disclose applicable cookies and tracking technologies through the website’s cookie mechanism or related notice where required.

17. Third-Party Service Providers

JSQUARE may engage or use third-party technology, infrastructure and professional service providers to support our business operations and service delivery. Depending on actual use, these may include:

• Website hosting and cloud storage providers.
• Email providers and customer relationship management (CRM) systems.
• WhatsApp, Meta and Google services.
• Analytics providers, advertising platforms and payment providers.
• Customer-support systems, security providers and software providers.
• Other technology or professional service providers.

Where such third parties process personal information on our behalf, JSQUARE may share or provide access to relevant information only to the extent reasonably necessary for the applicable business, operational, contractual or service-related purpose and subject to applicable legal requirements.

Third-party providers may process personal information on behalf of JSQUARE or may independently process information under their own privacy policies, depending on the service.

JSQUARE will use appropriate contractual, technical or organisational measures where required to manage third-party processing.

18. Sharing and Disclosure of Personal Information

JSQUARE may share personal information where necessary and legally permitted. Information may be shared with:

• Employees or authorised personnel who require the information to perform their work.
• Service providers, technology vendors, and cloud or hosting providers.
• Advertising and marketing platforms.
• Professional advisers, accountants, financial service providers and legal advisers.
• Business partners, where disclosure is necessary for a legitimate business purpose.
• Government or law-enforcement authorities, where legally required or necessary to comply with a lawful request, order or legal obligation.
• Other parties, where disclosure is necessary for a lawful business, contractual, security, regulatory or legal purpose.

JSQUARE does not sell personal information.

Where personal information is shared with a service provider, the information will be limited to what is reasonably necessary for the relevant purpose, subject to applicable law.

19. Client and Third-Party Data

Because JSQUARE provides digital marketing, technology, customer-support and related services, we may sometimes receive personal information from our clients. There is an important distinction between:

20. Confidentiality of Client and Business Information

JSQUARE recognises that its work may involve confidential business information belonging to clients, vendors, partners and other business relationships. Depending on the services and relationship, this may include:

• Client names and contact information.
• Project information, business strategies, marketing strategies and campaign information.
• Pricing, quotations and proposals.
• Creative materials, designs, source files and unpublished content.
• Social-media campaign information.
• Login credentials, hosting information and cloud-storage information.
• Email and WhatsApp communications, internal records and other confidential business information.

JSQUARE expects its personnel and authorised service providers to maintain appropriate confidentiality and not to disclose or misuse confidential information without authorisation.

21. Data Retention

JSQUARE will retain personal information only for as long as reasonably necessary for the purpose for which it was collected or as required or permitted by applicable law. The retention period may depend on:

• The purpose for which the information was collected and the nature of the business relationship.
• Contractual, legal and regulatory requirements.
• Accounting and tax requirements.
• Dispute resolution, security and fraud-prevention needs.
• Internal record-keeping and other legitimate business or operational requirements.

When information is no longer required, JSQUARE may delete, anonymise, securely dispose of or otherwise stop retaining it, subject to applicable legal, contractual or operational requirements.

Where specific retention periods are required by law or applicable contracts, those periods will apply.

22. Data Security

JSQUARE takes reasonable and appropriate technical, organisational and operational measures to protect personal information against unauthorised access, misuse, alteration, disclosure, loss or destruction. Depending on the information and systems involved, these measures may include:

• Access controls, authentication controls and password and account-security practices.
• Restricted access based on legitimate business requirements.
• Secure hosting and backups.
• Employee confidentiality obligations.
• Security monitoring, and device and system controls.
• Technical and organisational safeguards, and incident-response procedures.

JSQUARE does not claim to provide absolute security, and no method of electronic transmission or storage can be guaranteed to be completely secure.

The company will review its security practices periodically and improve them where reasonably necessary.

23. Data Breach and Security Incidents

If JSQUARE becomes aware of a personal-data or security incident involving personal information, the company will assess and respond to the incident in accordance with its internal procedures and applicable law. Depending on the nature and seriousness of the incident, the response may include:

• Identifying and containing the incident.
• Assessing the nature and extent of the information affected.
• Implementing corrective measures and restricting or preventing unauthorised access.
• Preserving relevant records and evidence.
• Cooperating with relevant service providers, professional advisers, regulatory bodies or authorities where appropriate.
• Notifying affected individuals or relevant authorities where required by applicable law.
• Identifying the cause of the incident and strengthening security controls to reduce the likelihood of similar incidents.

The incident-response process is maintained internally and may be updated as the company’s systems and legal requirements develop.

24. International Data Processing

JSQUARE serves clients in India and international markets, and may provide services to, communicate with, or maintain business relationships with individuals and organisations in jurisdictions including India, the United Kingdom, the United Arab Emirates, Saudi Arabia, Kuwait and Qatar.

Where JSQUARE processes personal information relating to international clients, individuals or service providers, the information may be processed or accessed across jurisdictions depending on the services and technology used.

International processing may also arise through cloud service providers, hosting providers, email providers, Meta and WhatsApp services, Google and other technology providers, and other third-party infrastructure providers. Such processing will be limited to the extent reasonably necessary for the relevant purpose and will be subject to applicable contractual, security and legal requirements.

Where applicable, JSQUARE will address international transfers or access in accordance with applicable legal requirements and contractual obligations.

25. Your Rights

Subject to applicable law and any conditions or limitations that may apply, individuals may have the right to:

• Access information held about them.
• Request correction or updating of inaccurate or incomplete information.
• Request deletion or erasure where applicable.
• Withdraw consent where consent is the legal basis for processing.
• Raise a grievance or complaint.
• Obtain information about how their personal information is processed.
• Exercise any other statutory or legal rights applicable to them.

The availability and scope of a particular right may depend on the applicable law and the nature of the processing.

Requests may be submitted through the privacy / grievance contact provided in this policy.

26. Withdrawal of Consent

Where processing is based on consent, an individual may request withdrawal of consent by contacting us through the details provided in this policy. Withdrawing consent will be no more difficult than giving it.

After receiving a valid withdrawal request, JSQUARE will assess the request and take appropriate action as required by applicable law.

Withdrawal of consent will not affect the lawfulness of any processing carried out before the withdrawal. Even after consent is withdrawn, JSQUARE may continue to retain or process personal information where required by law, where necessary for the establishment, exercise or defence of legal claims, or where otherwise permitted or required under applicable law.

27. Marketing Communications

Where permitted by applicable law and subject to any required consent or preferences, JSQUARE may communicate with individuals for marketing and promotional purposes through channels such as:

• Promotional emails.
• WhatsApp messages and SMS.
• Telephone communication.
• Social-media and advertising communications.

The frequency and nature of such communications may depend on the individual’s interaction with JSQUARE, the services or campaigns involved, and applicable communication preferences.

Individuals may request to stop receiving promotional communications at any time through the available opt-out mechanism or by contacting us.

Service-related or transactional communications may continue where necessary to provide a requested service or manage an existing business relationship.

28. Children’s Privacy

JSQUARE does not intentionally seek to collect personal information from children except where such collection is lawful, necessary and appropriately handled.

Where a service or activity involves children or minors, JSQUARE will follow applicable legal requirements relating to children’s personal data, including any requirements concerning parental or lawful consent.

Our website and general business services are primarily directed toward businesses, professionals, customers, candidates and other users capable of interacting with the company under applicable law.

29. Third-Party Links

The JSQUARE website or digital communications may contain links or references to third-party websites or platforms, including Facebook, Instagram, WhatsApp, Google, client websites, vendor websites and other external platforms. The collection and use of personal information through such platforms may be subject to their own privacy policies, terms and practices.

JSQUARE is not responsible for the privacy practices, security practices or content of third-party websites that it does not control.

Users should review the privacy policies of third-party websites before providing personal information to them.

30. Social Media

JSQUARE may maintain or operate social-media accounts and pages, including on platforms such as Facebook and Instagram. When individuals communicate with JSQUARE through social-media platforms, information may be processed by both the relevant platform provider and JSQUARE.

JSQUARE may receive information such as:

• Name or profile name.
• Publicly available profile information.
• Messages, comments and enquiries.
• Contact details and other information voluntarily shared with us.

JSQUARE will use such information for purposes such as responding to enquiries, customer support, business communication and managing social-media interactions.

The privacy practices of the respective social-media platform will also apply to processing carried out by that platform.

31. Recruitment and Career Information

JSQUARE may collect personal information from individuals applying for employment, internships, freelance assignments or other professional opportunities. This may include name, contact details, resume or CV, education, professional experience, skills, portfolio, references, interview information, employment-related information and any other information voluntarily provided.

This information may be used to:

• Manage recruitment processes and evaluate candidates.
• Schedule and conduct interviews, and communicate with applicants.
• Conduct background or reference verification where lawfully permitted.
• Facilitate onboarding.
• Carry out other employment, internship or professional engagement-related purposes.

Recruitment information will be handled with appropriate confidentiality.

32. Client Onboarding

During client onboarding, JSQUARE may collect information necessary to:

• Identify clients or their authorised representatives.
• Understand business and project requirements.
• Prepare service proposals and contracts.
• Communicate with clients and manage projects and service engagements.
• Process invoices and payments.
• Provide requested or contracted services.
• Maintain accurate business and financial records.

The exact information required will depend on the nature of the engagement.

33. Events, Campaigns, Photography and Video

JSQUARE may organise, participate in or provide services for events, campaigns, promotional activities, media activities and creative productions.

Where individuals voluntarily participate in such activities, JSQUARE or its clients may collect or create photographs, videos, names, professional information, event-related information, promotional content and other information reasonably relevant to the activity. Such information may be used to manage, document, promote or communicate about the relevant event, campaign or business activity, subject to applicable law and any required permissions or consents.

Where required, appropriate consent or authorisation will be obtained before using personal images or information for promotional purposes.

Where JSQUARE provides creative services to a client, responsibility for permissions and lawful collection of personal information may be allocated through the applicable client agreement.

34. AI, Digital Tools and Automated Technologies

JSQUARE may use digital tools, software and AI-enabled technologies in its business operations and creative or technology services.

Where personal information is processed through such tools, JSQUARE will consider the purpose of the processing, the type and nature of the information involved, the necessity of the processing, applicable confidentiality requirements, contractual restrictions, relevant security considerations, and applicable legal and regulatory requirements.

Where client information is involved, contractual confidentiality and client instructions will also be considered.

35. Data Accuracy

JSQUARE aims to maintain personal information that is reasonably accurate and relevant for the purpose for which it is used.

Individuals may contact JSQUARE to request correction or updating of inaccurate information, subject to applicable law. Where information is provided directly by an individual, the individual is encouraged to provide accurate and current information.

36. Data Minimisation

JSQUARE seeks to collect and process only personal information that is reasonably necessary for the relevant purpose, and does not intend to collect personal information merely because it is available.

Where information is not required for a particular service or purpose, JSQUARE will seek to avoid unnecessary collection, subject to business, contractual, security and legal requirements.

37. Employee and Internal Access

Access to personal information within JSQUARE is limited to employees, officers, contractors or authorised persons who require the information for legitimate business purposes.

Employees and authorised personnel may be subject to confidentiality obligations and internal policies, and personal information must not be accessed, copied, transferred, disclosed or used for unauthorised purposes.

38. Payment and Financial Information

Where payments are made for JSQUARE services, payment information may be processed through the relevant payment provider, bank or financial institution.

Where JSQUARE does not directly process or store complete payment-card information, such information may be handled directly by the relevant payment provider.

39. Business Transactions

If JSQUARE undergoes a merger, acquisition, restructuring, sale of assets, change in ownership, business transfer or similar transaction, personal information may be transferred or disclosed where legally permitted and reasonably necessary for the transaction. Any such processing will be handled in accordance with applicable law and contractual obligations.

40. Government and Legal Disclosures

JSQUARE may disclose or process personal information where reasonably necessary to:

• Comply with applicable law, valid legal processes or government requirements.
• Respond to lawful requests from government authorities or other authorised bodies.
• Protect the company’s legal rights and interests.
• Investigate suspected fraud, misuse or unlawful activity.
• Protect the safety of individuals or property.
• Establish, exercise or defend legal claims.

Where legally permitted, JSQUARE will seek to limit disclosure to information reasonably required for the relevant purpose.

41. Grievance Redressal and Privacy Contact

Individuals who have questions, concerns, complaints or requests relating to personal information may contact JSQUARE:

When submitting a privacy request, please provide sufficient information to help us understand and respond to the request. We may request reasonable information to verify the identity of the requester where required to protect personal information from unauthorised disclosure.

42. How to Submit a Privacy Request

You may contact JSQUARE in relation to your personal information to:

• Request access to your personal information.
• Request correction or deletion where applicable.
• Withdraw consent.
• Raise a complaint about the processing of your personal information.
• Request changes or clarification regarding marketing communications.
• Ask how your personal information is collected or used, or raise any other privacy-related concern.

43. Response to Privacy Complaints

JSQUARE aims to handle privacy complaints fairly and within the time periods required under applicable law. On receiving a complaint or request, we may:

• Review the complaint and verify relevant information.
• Identify the personal-information processing activity involved.
• Coordinate with the appropriate internal teams or service providers where necessary.
• Take corrective or remedial action where appropriate.
• Communicate the outcome, resolution or next steps to the individual, subject to applicable law.

44. Data Protection and Business Responsibility

JSQUARE considers privacy and responsible handling of information to be part of its business responsibilities. The company aims to:

• Collect personal information responsibly and use it only for appropriate and legitimate purposes.
• Limit unnecessary access to personal information and protect confidential information.
• Maintain reasonable technical and organisational security measures.
• Respect applicable privacy rights and respond to privacy-related concerns and requests.
• Appropriately manage access to personal information by third-party service providers.
• Periodically review and update its privacy practices as its operations, services, systems and technology develop.

45. Accessibility of This Policy

JSQUARE makes this Privacy Policy publicly accessible through a dedicated page linked from the footer of our website, and places relevant privacy notices or links near applicable forms. Where required, JSQUARE may implement appropriate consent mechanisms, marketing opt-in and opt-out mechanisms, cookie mechanisms and other notices.